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X-WR-CALNAME:NIACC Pappajohn Entrepreneurial Center
X-ORIGINAL-URL:https://www.pappajohncenter.com
X-WR-CALDESC:Events for NIACC Pappajohn Entrepreneurial Center
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DTSTART:20250101T000000
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DTSTART;TZID=UTC:20251105T173000
DTEND;TZID=UTC:20251105T200000
DTSTAMP:20260406T233457
CREATED:20250711T185030Z
LAST-MODIFIED:20251013T185734Z
UID:6594-1762363800-1762372800@www.pappajohncenter.com
SUMMARY:Marketing Essentials Workshop
DESCRIPTION:\nUnleash the power of marketing with key essentials for making maximum impact\n\n\n\nAre you ready to embark on a journey toward entrepreneurial excellence? The NIACC Pappajohn Center and SBDC proudly present a transformative 3-part series designed to equip aspiring entrepreneurs\, business beginners\, and those seeking to revitalize their entrepreneurial endeavors. Entrepreneurship Essentials is your guide to start mastering the fundamental aspects of business creation\, financial management\, and effective marketing strategies. \nIn the third installment of our series\, Marketing Essentials delves into the dynamic world of marketing and branding\, focusing on the essential task of creating a strategic approach. Elevate your brand and connect with your audience through a strategic blend of digital and traditional marketing methods and develop a well-crafted marketing strategy. Propel your business forward by harnessing the power of modern digital tools such as websites\, domains\, email campaigns\, and social media marketing\, and discover the tactics necessary to build a tribe of passionate customers\, maintain a strong online presence\, and establish a memorable brand. \nKey Topics Covered: \n\nConstructing a Comprehensive Marketing Strategy for Long-Term Success\nBuilding a Consistent and Authentic Brand Identity within Your Marketing Strategy\nCrafting an Effective Online Presence: Websites\, Social Media & Google\nHarnessing the Potential of Text and Email Marketing\nMobilizing Referrals and Conventional Marketing Approaches\n\nRegister\n  \nThis webinar is a small group workshop that guides you through the essential skills small business owners need. Take advantage of our experts' knowledge\, and get the answers to your entrepreneurship questions! This webinar is Part II of the NIACC Pappajohn Center & SBDC Entrepreneurship Essentials series. Register for Part I Business Essentials (August 21) and Part III Financial Essentials (November 13). \n  \n  \n\n\n
URL:https://www.pappajohncenter.com/event/marketing-essentials-webinar/
LOCATION:Online
CATEGORIES:Entrepreneurship Essentials
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