NIACC Pappajohn Entrepreneurial Center

Business Essentials: Entrepreneurship Essentials I
2025-01-22 17:30 - 19:00 UTC | Online
Your road map to successfully learning startup strategies, avoiding common pitfalls, and crafting a solid business plan

Are you ready to embark on a journey toward entrepreneurial excellence? The NIACC Pappajohn Center and SBDC proudly present a transformative 3-part series designed to equip aspiring entrepreneurs, business beginners, and those seeking to revitalize their entrepreneurial endeavors. Entrepreneurship Essentials is your guide to start mastering the fundamental aspects of business creation, financial management, and effective marketing strategies.
In the first installment of our series, Business Essentials delves into the critical steps required to turn your business idea into a reality. Explore the intricacies of starting a business, uncover the common pitfalls that lead to failure, and gain invaluable insights into what not to do. This session is the cornerstone of your entrepreneurial journey, offering practical guidance and expert advice to set you on the right path.
Key Topics Covered:

Navigating the Business Startup Landscape
Identifying Reasons for Business Failure and How to Avoid Them
Real-World Case Studies: Learning from Mistakes
Crafting a Solid Business Plan

This webinar is a small group workshop that guides you through the essential skills small business owners need. Take advantage of our experts’ knowledge, and get the answers to your entrepreneurship questions!
Register

Marketing Essentials: Entrepreneurship Essentials II
2025-04-03 17:30 - 19:00
Unleash the power of marketing with key essentials for making maximum impact

Are you ready to embark on a journey toward entrepreneurial excellence? The NIACC Pappajohn Center and SBDC proudly present a transformative 3-part series designed to equip aspiring entrepreneurs, business beginners, and those seeking to revitalize their entrepreneurial endeavors. Entrepreneurship Essentials is your guide to start mastering the fundamental aspects of business creation, financial management, and effective marketing strategies.
In the third installment of our series, Marketing Essentials delves into the dynamic world of marketing and branding, focusing on the essential task of creating a strategic approach. Elevate your brand and connect with your audience through a strategic blend of digital and traditional marketing methods and develop a well-crafted marketing strategy. Propel your business forward by harnessing the power of modern digital tools such as websites, domains, email campaigns, and social media marketing, and discover the tactics necessary to build a tribe of passionate customers, maintain a strong online presence, and establish a memorable brand.
Key Topics Covered:

Constructing a Comprehensive Marketing Strategy for Long-Term Success
Building a Consistent and Authentic Brand Identity within Your Marketing Strategy
Crafting an Effective Online Presence: Websites, Social Media & Google
Harnessing the Potential of Text and Email Marketing
Mobilizing Referrals and Conventional Marketing Approaches

This webinar is a small group workshop that guides you through the essential skills small business owners need. Take advantage of our experts’ knowledge, and get the answers to your entrepreneurship questions!
This free online seminar is Part II of the NIACC Pappajohn Center & SBDC Entrepreneurship Essentials series.
Register

Financial Essentials: Entrepreneurship Essentials III
2025-04-24 17:30 - 19:00
Unlock business growth with insight into financial statements and projections

The NIACC Pappajohn Center and SBDC proudly present a transformative 3-part series designed to equip aspiring entrepreneurs, business beginners, and those seeking to revitalize their entrepreneurial endeavors. Entrepreneurship Essentials is your guide to start mastering the fundamental aspects of business creation, financial management, and effective marketing strategies.
In the third installment of our series, Financial Essentials delves into the critical steps required to master your business’s finances.
Your business’s financial health is a crucial determinant of its success. In Financial Essentials we demystify financial statements, empowering you to interpret and leverage these vital tools for decision-making. Discover how to create accurate projections that guide your business growth and unlock valuable insights into your company’s fiscal well-being.
Key Topics Covered:

Understanding Balance Sheets, Income Statements, and Cash Flow Statements
Interpreting Financial Data: Ratios and Trends
Building Realistic Financial Projections
Leveraging Financial Information for Strategic Planning

This webinar is a small group workshop that guides you through the essential skills small business owners need. Take advantage of our experts’ knowledge, and get the answers to your entrepreneurship questions!
This free online seminar is Part III of the NIACC Pappajohn Center & SBDC Entrepreneurship Essentials series.
Register

Business Essentials Workshop
2025-08-21 17:30 - 20:00 | Online
Your road map to successfully learning startup strategies, avoiding common pitfalls, and crafting a solid business plan

Are you ready to embark on a journey toward entrepreneurial excellence? The NIACC Pappajohn Center and SBDC proudly present a transformative 3-part series designed to equip aspiring entrepreneurs, business beginners, and those seeking to revitalize their entrepreneurial endeavors. Entrepreneurship Essentials is your guide to start mastering the fundamental aspects of business creation, financial management, and effective marketing strategies.
In the first installment of our series, Business Essentials delves into the critical steps required to turn your business idea into a reality. Explore the intricacies of starting a business, uncover the common pitfalls that lead to failure, and gain invaluable insights into what not to do. This session is the cornerstone of your entrepreneurial journey, offering practical guidance and expert advice to set you on the right path.
Key Topics Covered:

Navigating the Business Startup Landscape
Identifying Reasons for Business Failure and How to Avoid Them
Real-World Case Studies: Learning from Mistakes
Crafting a Solid Business Plan

Register

This webinar is a small group workshop that guides you through the essential skills small business owners need. Take advantage of our experts’ knowledge, and get the answers to your entrepreneurship questions! This webinar is Part I of the NIACC Pappajohn Center & SBDC Entrepreneurship Essentials series – register for Part II Marketing Essentials (November 6) and Part III Financial Essentials (November 13).

Financial Essentials Workshop
2025-10-30 17:30 - 20:00 | Online
Unlock business growth with insight into financial statements and projections

The NIACC Pappajohn Center and SBDC proudly present a transformative 3-part series designed to equip aspiring entrepreneurs, business beginners, and those seeking to revitalize their entrepreneurial endeavors. Entrepreneurship Essentials is your guide to start mastering the fundamental aspects of business creation, financial management, and effective marketing strategies.
In the second installment of our series, Financial Essentials delves into the critical steps required to master your business’s finances.
Your business’s financial health is a crucial determinant of its success. In Financial Essentials we demystify financial statements, empowering you to interpret and leverage these vital tools for decision-making. Discover how to create accurate projections that guide your business growth and unlock valuable insights into your company’s fiscal well-being.
Key Topics Covered:

Understanding Balance Sheets, Income Statements, and Cash Flow Statements
Interpreting Financial Data: Ratios and Trends
Building Realistic Financial Projections
Leveraging Financial Information for Strategic Planning

Register

This webinar is a small group workshop that guides you through the essential skills small business owners need. Take advantage of our experts’ knowledge, and get the answers to your entrepreneurship questions! This webinar is Part II of the NIACC Pappajohn Center & SBDC Entrepreneurship Essentials series. Register for Part I Business Essentials (August 21) and Part III Financial Essentials (November 6).

Marketing Essentials Workshop
2025-11-05 17:30 - 20:00 | Online
Unleash the power of marketing with key essentials for making maximum impact

Are you ready to embark on a journey toward entrepreneurial excellence? The NIACC Pappajohn Center and SBDC proudly present a transformative 3-part series designed to equip aspiring entrepreneurs, business beginners, and those seeking to revitalize their entrepreneurial endeavors. Entrepreneurship Essentials is your guide to start mastering the fundamental aspects of business creation, financial management, and effective marketing strategies.
In the third installment of our series, Marketing Essentials delves into the dynamic world of marketing and branding, focusing on the essential task of creating a strategic approach. Elevate your brand and connect with your audience through a strategic blend of digital and traditional marketing methods and develop a well-crafted marketing strategy. Propel your business forward by harnessing the power of modern digital tools such as websites, domains, email campaigns, and social media marketing, and discover the tactics necessary to build a tribe of passionate customers, maintain a strong online presence, and establish a memorable brand.
Key Topics Covered:

Constructing a Comprehensive Marketing Strategy for Long-Term Success
Building a Consistent and Authentic Brand Identity within Your Marketing Strategy
Crafting an Effective Online Presence: Websites, Social Media & Google
Harnessing the Potential of Text and Email Marketing
Mobilizing Referrals and Conventional Marketing Approaches

Register

This webinar is a small group workshop that guides you through the essential skills small business owners need. Take advantage of our experts’ knowledge, and get the answers to your entrepreneurship questions! This webinar is Part II of the NIACC Pappajohn Center & SBDC Entrepreneurship Essentials series. Register for Part I Business Essentials (August 21) and Part III Financial Essentials (November 13).

Business Essentials Workshop
2026-01-22 17:30 - 20:00 | Online
Your road map to successfully learning startup strategies, avoiding common pitfalls, and crafting a solid business plan

Are you ready to embark on a journey toward entrepreneurial excellence? The NIACC Pappajohn Center and SBDC proudly present a transformative 3-part series designed to equip aspiring entrepreneurs, business beginners, and those seeking to revitalize their entrepreneurial endeavors. Entrepreneurship Essentials is your guide to start mastering the fundamental aspects of business creation, financial management, and effective marketing strategies.
In the first installment of our series, Business Essentials delves into the critical steps required to turn your business idea into a reality. Explore the intricacies of starting a business, uncover the common pitfalls that lead to failure, and gain invaluable insights into what not to do. This session is the cornerstone of your entrepreneurial journey, offering practical guidance and expert advice to set you on the right path.
Key Topics Covered:

Navigating the Business Startup Landscape
Identifying Reasons for Business Failure and How to Avoid Them
Real-World Case Studies: Learning from Mistakes
Crafting a Solid Business Plan

Register

This webinar is a small group workshop that guides you through the essential skills small business owners need. Take advantage of our experts’ knowledge, and get the answers to your entrepreneurship questions! This webinar is Part I of the NIACC Pappajohn Center & SBDC Entrepreneurship Essentials series.
