Google Your Way to Success
Unleash the Power of Google for Business Growth
The NIACC John Pappajohn Entrepreneurial Center has partnered with Iowa Google Digital Coach Lindsey Newland for a three-part workshop series. These free seminars will help entrepreneurs discover and apply strategies for business growth. Register for these workshops today by clicking the links below:
Build Your Online Presence: Establish Domain, Website & Email
Date: September 20, 2023
Time: 1pm-2pm
Where: Virtual Event via Zoom
If you’re curious about bringing your existing business online, or you’re just starting a business and want to know where to begin, it all starts with a domain: your online address and home on the web.
In this session we’ll cover:
- The benefits of owning a domain
- Helpful web terms to know
- How to get the most out of your domain
Unlock Online Success: Reaching Customers with Google Tools
Date: October 11, 2023
Time: 10am-11am
Where: NIACC Pappajohn Center Room #117
Learn how your business can be found online with Google. This workshop explains how Google Search works and how you can improve a website's visibility with Search Engine Optimization (SEO). The session also introduces products like Google Business Profile, Google Trends, Search Console, Google Ads, and more.
In this workshop we’ll discuss best practices for:
- Improving your website’s visibility in Google’s organic search results, on all devices
- Creating a free Google Business Profile
- Advertising your business on Google
Thrive in a Digital World: Connect with Customers and Manage Your Business Remotely
Date: November 15, 2023
Time: 11am-12pm
Location: NIACC Pappajohn Center Room #224
Discover Google tools that can help business owners work and manage their business during this time of uncertainty. Plus, get insights on more online and timely resources for small businesses.
In this workshop we’ll discuss how to:
- Update critical business information online
- Keep customers informed
- Conduct virtual meetings
- Access important files from anywhere
